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    Department Of Handicrafts And Handloom Jammu Organizes District Level Handloom Expo In Samba Fort

    Rakesh choudhary
    Samba, 05-Jan:Under the guidance of principal secretary industries and commerce sh prashant goyal IAS, today on 5th Jan, 2023, first ever District Level Handloom Expo was inaugurated by Director Handicrafts and Handloom, Jammu Dr. Vikas Gupta, along with Managing Director Handicrafts and Handloom corporation Atul Sharma and ADC Samba Rakesh Dubey in Samba Fort. The theme of the expo is “My Handloom My Pride” thus displaying the exquisite art and craft of the Handloom Department of various districts of Jammu Division. This special district handloom expo has been sponsored by Development Commissioner Handlooms, Ministry of Textiles under National Handloom Development Programme and implemented by Handloom Development Department Samba. The expo will go on for a week i.e. 5th Jan, 2023 to 11th Jan, 2023.
    After the formal inaugural ceremony, the Director Handicrafts and Handloom visited the stalls put up by 25 number of cooperative societies of Handloom and Handicraft Department and interacted with people displaying wide range of handloom products like Basohli Pashmina shawls,mufflers, stolls, woolen shawls, cashmilon shawls, blankets, coats and many more.
    Speaking on the occasion Director Handicrafts and Handloom Jammu expressed that the expo will give a wide marketing platform to our local weavers and cooperative societies to sell their handmade genuine products directly to the buyers thus enabling them to earn their livelihood. He also highlighted the endeavors being made by the department to strengthen the handloom and handicrafts sector. He also added that department is striving hard to get GI tagging of calico printing of samba and its revival for which it is called Sheeton ka sehar
    A special cultural programme was also organized showcasing the culture of Jammu Division. During the event certificates were also distributed among the newly registered cooperative societies and passed out trainees on completion of training programme. Sanction letters for Pradhan Mantri Weaver Mudra Yojna were also distributed among the beneficiaries.
    Assistant Director, Handloom Samba Ms. Niharika, JKAS has urged the general public to pay a visit at the venue of the expo and buy local handloom products in order to strengthen the slogan of vocal for local thus making this event a great success. She also appealed the uncovered weavers to get themselves registered with the department and get benefits of various departmental schemes.

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